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The Domain Strategy To Boost Small Business Website Traffic
Many small business owners don’t realize that owning more than one domain can actually work in their favor. By pairing a keyword-rich domain for search engines with a shorter, more brand-friendly domain for customers, you can boost traffic without creating confusion.
In this post, I’ll break down how a multiple domain strategy works, why it matters for small businesses, and how you can put it into action to protect your brand and reach more people online.
3 Things To Know Before Choosing A Domain Name
Your domain is often the very first impression someone has of your brand online, and if it’s confusing, hard to remember, or looks unprofessional, you could be losing customers before they even click.
In this post, you’ll learn the 3 most important things to know before picking a domain name for your business. You’ll learn why shorter is always better, which domain extensions actually build trust, and how to use keywords in a way that helps your SEO without looking spammy. By the end, you’ll feel confident choosing a domain that’s easy to type, easy to share, and positions your business as credible and professional online.