Making Lemonade Out of Lyme -
Lyme Disease Awareness Site

Making Lemonade Out of Lyme is a one page website that aims to increase Lyme Disease awareness. The client, Amy Castillo has plans to fully launch later in 2025.

Industry: Health & Wellness

Goal: Increase Lyme Disease awareness to help others.

I was tasked with creating a professional online presence for Amy Castillo and her platform, Making Lemonade Out of Lyme. The website serves as a space for Amy to share her health journey with Chronic Lyme Disease and provide firsthand resources, tips, and treatment information.

The primary goal was to create a hub where she could organize and share links to the treatments and products she recommends. Additionally, the site is designed to promote her upcoming eBook.

Graphic with lemons and text "Making Lemonade Out of Lyme" in various color schemes.

    1. Increase awareness of Chronic Lyme Disease resources.

    2. Showcase Amy’s personal testimony and how she is overcoming this disease.

    3. Optimize for SEO so others can find her site and get the resources, tips, and treatment information.

  • - People struggling with Lyme Disease

    - People looking for treatment or product information and someone else’s experience with it.

    - Family members of those struggling with Chronic Lyme Disease

  • Tone: Personal touch, wellness vibe, earthy color palette.
    Aesthetic: Clear and simple
    Imagery: Large personal portrait, simple graphics and icons.
    Key Features: One CTA, lots of niche information, simple animations.

For Amy, A website provides her with a dedicated space to share her story, connect with others facing similar challenges, and raise awareness about chronic Lyme Disease—all while offering valuable resources and support in one easy accessible place.

Website landing page for "Making Lemonade Out of Lyme," featuring a woman sitting on grass, discussing personal experiences and treatments for Lyme disease. Includes resources, links, and a free ebook offer. To increase Lyme Disease Awareness

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Actually, did you know?

0.05

Users form an opinion about your website in just 0.05 seconds, deciding whether to stay or leave. (Source)

42%

42% of people will leave a website because of poor functionality. (Source)

57%

57% of internet users say they won’t recommend a business with a poorly designed website on mobile. (Source)

96%

96% of potential clients learn about a business online. (Source)

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